A series of illustrations for the promotion of a housing estate. The images were developed based on architectural floor plans and elevations and a briefing about the respective stereotype residents (number of persons, interests, income). The illustrations were used in different promotion material such as the website, newspaper and online advertisements and hoardings on the construction site.
format: 5 images, ink on paper, digital collage
commissioned by: Ochsner Immobilien AG, Wilen
graphic design: Nadine Ochnser